The idea of social network similar to the private club was the essential input from the client. That’s how we came up with serif typography block of Sponsr logo. It introduces the esthetics of private club for the elite. We developed the club idea to printed media graphic style which has been transferred from logo to all media of corporate identity and website.

We helped Sponsr to launch their online presence by creating a website with a unique and eye-catching design which combines digital and printed infosphere. Bringing the print media colors and typography to digital environment gives the feeling of a structurally organized presenting of information, which perfectly fits the main focus of the project.